Why companies should rely on cloud backup.

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Why companies should rely on cloud backup.

Much of the future of data backup will be in the cloud. Today, the majority of all businesses, regardless of size, use the cloud as storage for backups.

What is cloud backup?

In cloud backup, online backup, web backup or online data backup, data is backed up over a network to external servers. The network can be the public Internet, but also a private network. This method takes the opposite approach to local backup, which stores data on local storage. Just as with local systems, the important thing here is to back up valuable data at all times and on a regular basis. Thus, the cloud is gaining importance in more and more companies.

Why backup in the cloud?

Backup solutions offer every company that runs applications in the cloud the opportunity to prevent the loss of data. Cloud backups secure mobile devices such as smartphones, tablets, laptops and your cloud infrastructure. Backups of servers and workstations can be centrally managed and controlled. In this way, you retain control and always have an overview of all your company's backups. Especially if the business area is completely based on digital applications. This is often the case with e-commerce companies in particular. The loss of data inevitably leads to losses in productivity and even business damage. So the loss should not be underestimated, in addition to human error due to incorrectly executed commands or attacks from outside, it is even more important to secure data replications in the cloud. Cloud backup generally reduces the amount of effort you have to put into backing up data. In addition, it frees up IT resources for other tasks. With a pure cloud backup, data is backed up over a network on one or more external servers. The advantage of this variant is the infinite capacity, whereby storage media do not require any extra management. This means that important business data is located both inside and outside the company's own site. What can be interpreted as a disadvantage on the one hand, is at the same time a direct advantage for your company, as your data is immune to errors, disasters or malware attacks.

Cloud backup simplifies the work of IT departments

Times have changed, it used to be standard practice to back up data on tape drives. The only problem was that maintenance was very time-consuming and associated with high costs. In addition, it was necessary to install backup software and drivers on each individual device whose data was to be backed up. The limited capacity of the tape drives meant that IT staff had to plan exactly how much data to back up and at what intervals, and how long they could keep the backups.

When it came to issues like optimizing security, they had to create the redundancies manually. To do this, tapes were copied and transported to another location. Thanks to the possibility of backups, those days are gone. Today, backups can be created, replicated and restored at the touch of a button. The provider provides a convenient web interface or corresponding interfaces for this purpose. In addition, it ensures in the background that all backup systems are up to date and available.

Advantages of data backup in the cloud

There are many reasons for cloud backup. Perhaps the most convincing advantage - as is always the case when using cloud resources - is the independence from in-house hardware.

-Save costs

They save costs, since the entire cloud backup infrastructure is located at the provider's premises, there is also no need to operate and maintain servers. The required cloud backup storage is calculated according to the AWS pay-per-use model and only what is actually needed is booked and paid for.


Storage resources are available in the cloud almost indefinitely. Even as your business continues to grow, you can scale storage up and down as needed. And adapt it to your needs depending on the workload.


Through the cloud and the associated storage of your data, you can access and provide your data from any Internet-enabled device at any location. For successful remote work and home office and a more flexible work arrangement, the cloud and cloud backup is the key to success.

-Security and data protection

Cloud providers' data centers have multiple layers of security. Both from physical and virtual intrusions. AWS, for example, defines hybrid backup as securing enterprise environments consisting of cloud, on-premises data centers and edge locations. To do this, it offers on-premises network, security, storage and access control infrastructures for backup and disaster recovery.

For cloud locations within the EU, customers can also assume that the provider stores the data in a DSGVO-compliant manner.

-Backup in the cloud as a managed service

Cloud backup allows important business data to be backed up simply and easily. As an AWS Select Consulting Partner, we offer a managed service for this, where we plan and execute your data backup completely, so that your internal IT is additionally relieved.


Whether it's a private, public or hybrid cloud approach, businesses are increasingly reaping many operational and financial benefits of moving workloads to the cloud and servicing cloud backups. In doing so, it is critical for enterprises to define and evolve the appropriate footprint and cloud technology individually for their needs. One aspect of the cloud, however, is equally important for all companies, the appropriate data security measures and associated processes, so that one can also survive an emergency well and without damage.

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